When you’re running a business, your main role is chief decision maker. Only you get to make the choices that shape the future of the company in the long term, and solve its day to day challenges. All those decisions require a very broad range of expertise – knowledge and skills you may not have. You’re an expert in your industry – in making and selling shoes, providing financial services or dealing antique furniture – but not necessarily in employment law, logistics or market analysis.
Today we’re taking a look at some of the consultants who can provide that missing expertise and deliver big boosts for your business that repay their investment.
Having a business strategy is important for your future – in many ways it ensures you have one. Your strategy is the high level goal (or goals) for your business, and a sketch of the means you’ll use to get there. When your strategy is in place, you can ensure your short term decisions are tied to your long term plans, and don’t run the risk of undermining it.
Developing a strategy needs a lot of knowledge of your customers, your competitors and the economic factors that will influence both over years to come (as well as a realistic vision of what you personally want to get out of running a business), so it makes sense to get help. If you’re looking for strategic planning consultants, London has a wide range suiting many budgets and industries.
Whether you’re planning a long term strategy or just deciding where to place a single ad, it’s important to understand what your customers think of your business: who’s tempted to spend their money with you, who thinks it’s not for them, what’s drawing people in and what’s sending them away.
The capacity to usefully do this research – at the scale you need, and reaching a broad cross section of the market – as well as interpreting and understanding the results is beyond most small and even medium sized businesses. Working with a market research consultant can get you the data you need!
HR can be an underappreciated department, even in big businesses. In small business and startups it’s an easy economy to do without HR – but a false one. Human resources is a vital function for your business, and it’s well worth investing in.
Human resources consultants can work where full time employees are unsustainable and they’re better than temps – they can educate on just what good HR can do for your business (not least tracking employee performance and ensuring they’re challenged and growing. Employees who aren’t developing at your business will look elsewhere, and you’ll haemorrhage talent) and set in place systems that can keep you going until you’re large enough to justify full time hires.