As a businessman you realise that running a business is like running a life. The condition isn’t always smooth as expected. There are many problems appeared and become an obstacle. Startup company or entrepreneurs are usually taken down by these issues. However, if you’re a startup entrepreneurs you shouldn’t be give them up. You have to stand up, do introspections and innovations on your businesses.
Sometimes you experience low rates of selling within a month, and there is no improvement at the customer responses. It can be happened as you’re selling your products in a unaffordable price, low quality, and bad services. These will make your products less competitive, surely customers wouldn’t respond it any further.
However, there are ways to improve those situations:
1. Do Innovation
As because your products or services are less innovative, some customers decide to buy them from your competitor. This innovation is very important to eliminate market saturation on products. If you’re in food businesses try do some innovative menus and recipes, as you have a tech company you should be most updated and bring some improvement on your design, as you have a retail or wholesale business, you can do innovations by simply improving your display, promotions and services.
2. Expand Market with E-commerce
Offline businesses can be slow moving and low number of visitors for several factors such as location and marketing strategies. You can use E-commerce to maintaining your customer services. Some you should convert your marketing strategy to online. It’s very important as your customer can know updates from your business. Besides, online marketing is so flexible, as it can reach wider and more specific targets. It can be started by making website or simply creating social media accounts.
3. Maintain Price and Quality
Price and quality are the main concerns of your customers. When you’re selling products which have many competitors, then you should double you attention and intention to price and quality. You can do a comparison by surveying price of your competitors. While you’re in that tour, don’t forget to observe whether your competitors have better or more interesting looks, as they can attract the customers.
4. Maintain Quality of Your Products and Services
As mentioned previously, customers generally look for quality products and best services from the seller. Therefore, you should maintain your product quality as well as you should be friendly and helpful on your customers. Improvement of these aspects will encourage your customer to come back and you’re back in business.