ROI

Study Supports Value of Incentive Trips Over Cash Rewards

Nov 17 2011 | Brad Nickel

(This post was co-written with Jo Kling.) When it comes to rewarding employees, one popular opinion is that employees prefer to receive cash prizes or…
http://engage365.org/2011/11/study-supports-value-of-incentive-trips-over-cash-rewards/

Are You Multiplying the Value of Your Meetings?

Mar 30 2011 | Samuel Smith

When you get ready to start planning your next meeting, is your plan to make an incremental change or take a giant leap? My guess…
http://engage365.org/2011/03/are-you-multiplying-the-value-of-your-meetings/

CharityHappenings.org Founder to Share Fundraising Event Tips

Mar 29 2011 | Jenise Fryatt

As the first presenter of “The National Fundraising Event Series” of webinars and virtual events, Justin Baer will share what he knows about making fundraising…
http://engage365.org/2011/03/charityhappenings-org-founder-to-share-fundraising-event-tips/

What is the Greatest Sponsorship Innovation of Modern Times?

Jan 10 2011 | Kim Skildum-Reid

I recently saw the following, excellent question on Twitter and was asked to put in my two-cent’s worth: What is the greatest sports marketing innovation…
http://engage365.org/2011/01/what-is-the-greatest-sponsorship-innovation-of-modern-times/

3 Strategies to Measure Social Media ROI for your Event

Dec 7 2010 | Cameron Toth

ROI = Return On Investment ROI is a financial term.  You can count page clicks until the cows come home but it might never mean…
http://engage365.org/2010/12/3-strategies-to-measure-social-media-roi-for-your-event/

The Business Side of Twitter: Part 1

Nov 8 2010 | Liz King

Last week, I prepared a presentation on “How to Generate Business in <140 Characters”. While I plan to post it on the new multimedia section…
http://engage365.org/2010/11/the-business-side-of-twitter-part-1/

Measuring ROI Of Online Communities

Aug 23 2010 | Richard Millington

Many of the key benefits of online communities are measurable. None of these should be your objectives, but they should be used to justify the…
http://engage365.org/2010/08/measuring-roi-of-online-communities/

Is Social Media Worth Measuring?

Jun 21 2010 | Christopher Uschan

Jamie Romero of IQPC wants to know. Measuring the return on investment of social media initiatives for associations and events has been a hot topic…
http://engage365.org/2010/06/is-social-media-worth-measuring/

Six Technologies For Events That Will Rock Your World

Jun 14 2010 | Ian McGonnigal

Some are old but under-utilized. Others are available now, but not necessarily used in the event space. Still others coming in the not-to-distant future and…
http://engage365.org/2010/06/six-technologies-for-events-that-will-rock-your-world/

Social Media for Events, ROI, & The Attendee Experience

Nov 20 2009 | Tony Veroeven

In The Beginning Now that many of us are getting to the point where we don’t tweet every waking moment (meaning we actually apply social…
http://engage365.org/2009/11/social-media-for-events-roi-the-attendee-experience/